Darwin's finest collections of wines at Piper Collective.
Graphic Design & Social Media
Piper Collective has been an incredible client since I began freelancing in early 2017. Kelly and I have worked together on numerous events, campaigns and just plain ol' social media graphics to delight and inspire her following. I instantly fell in love with Piper's branding when I was first introduced to it and it's been a pleasure to help Kelly one on one with her current marketing materials.
SOCIAL MEDIA POSTS
Piper's Tasting mat
Piper's Tasting Room is very popular for events but she found that not many people used her tasting notes or order forms. She came to me requesting a way to encourage her customers to interact with the tasting notes - and so the tasting mat was born! The tasting mat allows her customers to judge each wine on it's smell, taste, sweetness and body.
SOCIAL MEDIA STRATEGY
Piper Collective requested a strategy to help inform and direct the business with the best practices to use on social media. Detailing in the 20 page strategy was creative solutions in ways to display her Instagram feed, the type of content to post, the type of captions to write and the hashtags to use.
Piper Collective's newly designed & professional gift cards for their customers to purchase.